the Power of a logo

Your Logo Is Your brands cheatcode.

It's easy to think of a logo as just a little graphic you stick on your website. "Yeah, yeah, I need one," you check the box and move on.

But have you ever thought about how that tiny design is doing some seriously heavy lifting? Our brains are wired for visuals, and your logo is the quickest way to tell people who you are.

• First impressions matter!

  It takes consumers less than 10 seconds to form a first impression of a logo or your brand, and most of that judgment is based on color and shape. That’s your tiny graphic's very short window to make a big impact. (CLICK FOR SOURCE)

• It's all about being remembered.

  A massive 75% of consumers say they recognize a brand by its logo. Think about the Nike Swoosh or Apple's... um… apple :). You see the symbol and instantly know the brand. That’s the goal. (CLICK FOR SOURCE)

• It pays to be consistent.

  Presenting a brand consistently (which always starts with your logo) can increase revenue by up to 23%. A professional, well-used logo builds trust. And people buy from brands they trust. (CLICK FOR SOURCE)

So, yeah. It's not "just a logo." It's your first handshake. It's the face people remember. It’s a tiny, powerful workhorse for your business (kinda like POLO logo!)

If you or someone you know is looking to get handcrafted, timeless and truly unique logo design please use the button below to start a project application with me, or share this blog post!